The status of trade fairs in Germany
LEIPZIG, Germany: It is no secret that the 39th edition of the International Dental Show (IDS) will look vastly different to previous iterations. The record 160,095 international visitors that attended IDS 2019 will be greatly reduced owing to COVID-19 travel restrictions, though a hybrid approach will mean more people than ever will participate virtually rather than in person. Nevertheless, there remains a high level of demand for physical trade fairs to return and for Germany to re-establish itself as the international leader in this field.
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